TK Maxx

“Wear something funny for money”

 

Red Nose Day campaign


T K Maxx

The 2009 Red Nose Day campaign featured celebrities interacting in a playful way with famous photographs. The national campaign went from print to in-store to online using the red nose device to get people to “Wear something funny for money.” TK Maxx sold a lot of Fair Trade cotton T-shirts designed by Stella McCartney and raised even more money for Comic Relief.

Red Nose Day print ad - click the image to expand

Red Nose Day window decals - click the image to expand

Red Nose Day window decals - click the image to expand

Red Nose Day window decals - click the image to expand

Red Nose Day window decals - click the image to expand

Red Nose Day banner - click the image to expand

Red Nose Day banner - click the image to expand

Red Nose Day brochure - click the image to expand

Red Nose Day brochure - click the image to expand