


Just can't
get enough
COLOR RICHE
L’Oreal Paris
To show just how collectable L’Oréal’s 70 shades of Color Riche is, we chose 1 catchy soundtrack; “Just can’t get enough”. We caught lipstick lovers’ eyes with lips playing with the lipstick packs and lip syncing to the lyrics. So, while you hear “I just can’t get enough”, you see loads of shades of Color Riche in matte, shine and satin finishes. Each part of the campaign celebrates lips and lyrics. We invited women to lose their lipstick inhibitions and seize the shades. Don’t let today be a waste of lipstick.
30s Hero Film
6s Bumper
10s Short Film
Digital Out of Home

Static Out of Home - click image to expand
Facebook Carousel - Monday blues
Facebook Carousel - Current relationship status
Facebook Carousel - Hump day
Facebook Carousel - Nothing to wear